Tag: innovation

Perhaps the most vital high-profile endorsement arrived this month when Nike acquired Rtfkt, a two-year-old startup often described as the “Supreme of digital fashion”. Earlier within the 12 months, the luxury fashion business welcomed experimental digital style model Auroboros when the model was invited by the British Fashion Council to show amongst rising designers as a part of London Fashion Week. This turned the primary time that a digital-only, ready-to-wear assortment — intended never to be created bodily — confirmed at a big-name trend week. After a tumultuous 2022 for technology funding and talent, the primary half of 2023 has seen a resurgence of enthusiasm about technology’s potential to catalyze progress in business and society.…